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Website Design

We believe your website should be a sales tool just as much as a visually stunning and functional masterpiece.

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Overview

Are you a service-based or e-commerce business in need of a website that not only looks and functions well but is designed with an aesthetic appeal that is unique to your creative vision? Are you looking to increase conversions and leads with a strong presence online? Would you like to refresh your current website design with a new look and feel?

A modern looking website is an imperative component for any business to maintain a competitive advantage over the ever-changing nature of the web, advancements in technology, and most important, to reflect higher standards for your business overall.

At OPANCO, we specialize in the design and development of customized and responsive WordPress websites. We build websites that are both pleasing to the eye and proven to convert. Our websites and landing pages are uniquely constructed to generate leads with intriguing features, engaging copy, and strong calls to action.

With that in mind, our narrow-minded focus on several, yet specific key features while designing your website most often includes:

  • Ability to achieve ranking position in the most popular search engines
  • Responsive across all devices (desktop, tablet, mobile)
  • Design elements suitable for user type
  • Produce actionable responses
  • Visually unique and engaging

Process

At OPANCO, our extensive experience planning, designing, and building responsive websites has allowed us to systematically define each phase of the process for our clients with clarity and transparency.  Using a three-step approach, or series of phases ensure that everyone remains on the same page and knows exactly what to expect.

Plan

During the planning phase, we’ll collaborate with you or your team to create a detailed site map, page-specific wireframes, and a low-res mockup. Together, we’ll determine how your website should look and function so that no time is wasted during design and development. Once we have sufficient information, a low-resolution mockup can be built based on our collected findings and research to serve as a blueprint to help guide design and development.

A site map is a hierarchical list or outline of your website’s pages to help search engines navigate your website.

Wireframes allow us to define the information hierarchy of your design, making it easier to plan the layout of your website based on how we would like a potential user to process the website’s information.

A mockup is a rough draft of your website and provides us with a clear visual picture of the system and how it will function as a whole.

Our websites are designed and developed in such a way that makes it easy for your team to edit and update. Whereas most of our web design clients prefer that we manage and maintain their website, you’ll always have the option to delegate these tasks to anyone within your organization, regardless of the level of technical knowledge they might possess.

Design

The design phase begins once you’ve approved the detailed site map, wireframes, and prototypes. In an effort to help ensure our designs are a visual experience that best represents the integrity and spirit of your brand, we’ll work with you to get everything looking just as you had envisioned.

Although no two websites we design are the same, we aim to achieve an online impression that produces maximum results.

Develop

Is your website not mobile-ready or fails to perform as it should on a mobile device? We can help! Due to the increase in users performing searches using their mobile devices, having a fully-functional mobile website is crucial in order to achieve maximum visibility across search engines. Our websites are designed to function across all devices – a component of website design and development functionality that is commonly referred to as responsiveness.

If your current website has a high bounce rate, it could be the result of many different factors. Among those, a poorly structured website could be to blame. We can help you identify the needs, wants, or problem your ideal customer might have and make sure the solution is easy to find.

Ongoing

Should you choose to also engage us in search engine optimization services, our strategy has proven to yield top ranking positions in the most popular search engines such as Google, Bing, and Yahoo. Additionally, we can structure and optimize your website content, or provide copywriting services if needed, or create entirely new copy for your service industry that appeals to both, your customers and search engines.

In fact, one of the best ways to build credibility on the web is to invest in compelling content. Whether you already have excellent content or choose to engage us in professional copywriting services, we can help.

Upon launching your new website, there are certain features that may require facilitating ongoing maintenance and management. At OPANCO, we do not consider our work to be a success unless our clients can view measurable results from our work. Our goal is to facilitate a return on investment that surpasses your expectations.

Results

Our unrivaled track record of success helping doctors, hospitals, and medical practices acquire new patient leads for less than *$25/ea is part of a strategy that has earned national recognition.

At OPANCO, our medical SEO strategy produces measurable and verifiable results without fail. Our award-winning strategy leverages the unique backgrounds of our founders, utilizing a combination of finance and investment knowledge coupled with the practical application of advanced concepts in medicine and healthcare.

Our strategy has proven successful in virtually every area of healthcare and across several medical sub-specialties including but not limited to:

  • Plastic Surgery
  • Pain Management
  • Gastroenterology
  • Non-surgical Weight Loss
  • Orthopedic Surgery
  • Women’s Health
  • Doctor Directories
  • Bariatric Surgery
  • Rheumatology
  • Toxicology Labs
  • Genetic/DNA Testing
  • Psychotherapy
  • Medical Devices/Hardware
  • Medical Products
  • Hormone Replacement Therapy

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